Friday, August 11, 2017

Real Marketing For Organic Growth PT 5

Finding The Balance Between
Marketing And Everything Else


As many know one of the hardest parts to marketing is finding the time to do it. Sure we use programs like Social Pilot and Hootsuite to help us schedule post and share from different sites, but that is only a part of the work involved. We still have to be on the networks to like and share, interact with our followers and engage the users. This means we have to find a balance between everything else we do and marketing.

One tool you can use to accomplish this is Google Calendar or any calendar that helps you to keep track of what you do each day. Personalized Marketing Inc uses Google Calendar, we actually have a few of them. I personally have 3 primary calendars, one for #PMInc events, PM Inc Daily task and a personal one. I put all my family’s appointments, my appointments, church events and pretty much anything that is not work related on it. I then add the Personalized Marketing Inc daily task as a guest. This puts the event on the Private Calendar for PM Inc’s daily list. I always set the personal events to private so I do not worry about it appearing on the Public Version. The PM Inc Daily task is also set to private since we value our client’s privacy. The Primary Personalized Marketing Inc calendar is set to public, this calendar has live events that either I or PM Inc is represented at. We also include public events for our clients on this calendar.

So today’s task for Real Marketing for Organic Growth is to find time for Marketing.



Now you can choose to have just one calendar, however, you might decide that you want to start using your Smartphone’s Calendar to find the balance between life and marketing.

1   1. Setup or Get a calendar (You can use a desktop calendar, just make sure you always carry it with you)
Determine how many calendars you need. Remember only do the amount you are willing to dedicate time to add events to.

2   2. For each day of the week fill out your daily obligations
Include everything … Getting family up, doing breakfast, going to the store, doctor appointments, other obligations, writing time

Now that you have filled in everything else, look at it and see where you can find time for marketing. Don’t panic if you realize you only have 15 minutes on one day and 30 on another day. Consistent marketing is not the minutes you spent but taking time each week to do it.

Time To Start A New Habit


The average person takes 30 days to start a new habit, so for the next month, you are going to have to commit to not just filling out your schedule but sticking to it. Let’s say you see you have 30 minutes each day free, it might be different times each day but it’s there. Put in that slot, FOCUS ON MARKETING. This is the time that you are going to dedicate to just marketing. You are going to pick a social network, check your notifications, share fan post and see what they are up to.

Granted knowing your fans, focus groups, ages, locations, times they are on helps but that requires a bit more knowledge of Analytics.

Tools We Use:


Google Calendar
Google Drive
Canva https://www.canva.com/personalizedmarketinginc
Siteground https://www.siteground.com/recommended?referrer_id=7588908
RiteTag https://ritetag.com/hashtag-search


#PMInc #RealMarketing #OrganicGrowth

Popular Hashtags on Marketing

#marketing #growthhacking #startup #success #digitalmarketing #networkmarketing #onlinemarketing #contentmarketing #socialmediamarketingtips #marketingagency #socialmarketing #growthhacking #startup #seo #tech #entrepreneur #socialmedia #business #twitter #instagram #work #startups #success #tips #smm #world #motivation #web #content


Friday, August 4, 2017

Real Marketing For Organic Growth PT 4

Have you set yourself up to fail?

Have you scheduled yourself so thin that you cannot maintain all the different things you have put on your schedule? Probably. What happens when you take time off or get sick? Do you find that your different networks and sites show a drop due to it? When you take a vacation you find a sitter for your pets, you make sure that you ask neighbors to keep an eye on your home. So why not hire or ask someone to watch over your networks? Either hire someone/company or get a buddy system for your social networks.
Do you have too many different social network accounts/profiles? Possibly. Do you really want an account for each of your endeavors or books? NO. If you know that you are not going to maintain the network, then it’s best to not even start it. You can use Hashtags and other ways to separate the different personas/products. If you find yourself with too many networks, then you spread yourself and fans too thin to get the maximum exposure.

Do I really need to have the TOP 5 networks?

Yes, and the reason why is Do You Have A Million Dollars To Spend On Marketing? No, most of us don’t but these large Social Networks and the Search Engines supporting them do. Have you noticed that you have to log into Google+, YouTube, Blogspot with your Gmail or Tumblr with your Yahoo? That’s because those sites are owned or branded by major Search Engines and to get on those Engines you have to use their services.

What about accounts you have forgotten?

First of all, do not panic. It’s okay if you have forgotten your passwords, you can recover them. Now do you close them out? Maybe, but if you have done cross promotions with your website then you are setting yourself up for 404 errors or worse sending people to someone else’s profile. The best thing is to either not open the account to start or log in once a month to make sure the account is not compromised.

#PMInc #RealMarketing #OrganicGrowth

Popular Hashtags on Marketing

#marketing #growthhacking #startup #success #digitalmarketing #networkmarketing #onlinemarketing #contentmarketing #socialmediamarketingtips #marketingagency #socialmarketing #growthhacking #startup #seo #tech #entrepreneur #socialmedia #business #twitter #instagram #work #startups #success #tips #smm #world #motivation #web #content

Tuesday, August 1, 2017

PM Inc is 9 Years Old!

Happy Birthday | Anniversary!

August marks a few things for Personalized Marketing Inc. We are getting our kids off to school again, some of our grand babies are starting school and we are looking forward to a break from the heat. Dee, (owner and founder) celebrates her birthday this month and August is the Anniversary Month for Personalized Marketing Inc. As with each year, we reflect back and thank those that have been with us throughout the years, wish fond farewells to those who have moved on and welcome those who have found a home with us. We also take this time of year to take a moment to thank God for all He has provided, evaluate the services we provide, and areas we need to improve.
This year is no exception to amazing things taking place. First, we want to welcome Karenne Lyn (Yes the fabulous owner of Coffee Time Romance) to Personalized Marketing Inc. She has been a long standing and true friend to us, even before PM Inc was opened. We are doing an exchange of services for our valued friend. Second, we are excited to announce that Personalized Marketing Inc will be represented at the Emerald City Writers Conference this October. Where we will tackle topics such as Finding The Balance (between life and writing) and Real Marketing For Organic Growth. As you may have seen lately we are putting out a series of blogs focused on marketing. What you might not know is that Dee and Co-Author Tina Gayle are also currently putting together the Real Marketing For Organic Growth Workbook as well.

With all these wonderful events happening… We have decided to offer a discount on services for our birthday|anniversary gift to YOU!
Buy 1 Get 1 19% off
(2nd Service of equal or lesser value)
Make sure to contact us prior to ordering so we can add your special discount pricing!

#PMInc #Birthday