So you have been through the writing process, where you have wrote that perfect novel, and rewrote it again and again until it’s perfect. Then you found either a Publisher or Agent to represent you. Your book has been through the editing stage, cover art finalized, and a Published Date assigned, now what? Is the job done? Have you did all you needed to do to make this book a success? Nope, you have only begun. Now you have to market that book, get it into book stores, let people know it is available.
First off you need to find out from your Publisher or Agent where you book will be available at, who is doing reviews and any promoting they plan on doing. Once you have the answers to these questions you now know where to start.
A review is the first step to getting your book known. You can begin requesting reviews as soon as the Publisher has a final proof copy available. Most review sites can be found in the Search Engines by simply typing the Genre of your book, Examples are Romance and Sci-Fi, and the key words book reviews. You will then see either reviews done on books in your genre, which you can trace back to the source of the review or the actual review sites. Reviews are a great way to get the word out about your book and shows someone else’s opinion of it.
Your local book stores is a good place. I know what if they don’t want to carry it? Well that is something you have to find out. More than likely though you can go and speak to a manager who will either point you to someone else or they can handle your questions. So how do you approach them?
Begin by preparing a summary of your book, maybe a short excerpt or possibly a copy of a review. Your business card, and if you don’t already have don’t fret there are many places that make them, and if you access to the internet and a printer you can make one online and print afterwards. There are keys things to consider when you design your business cards, one being your name, contact information, title of the book, and ISBN#. These things have to be on the cards, and they have to be in legible writing. Another thing to take with you is a copy of your book, now you don’t have to give them a copy though many do. However you do need one to show them the quality of the books and that they are ready for sale. Besides isn’t seeing something better than just hearing about it. Take cookies as an example, hearing about one is fine, but smelling them, touching them and tasting them is better.
Now that you have a basic press kit, dress nice or in character such as if its a pirate book, wearing a flowing skirt or men wear a ruffled shirt. Just remember first impressions do count and more than likely mean the most when you ask for that all important interview. Also don’t be afraid to ask for a book signing these are great incentives, plus gives you a chance to talk to the reader about your newest creation.
I guess the one other thing to remember is have fun, you have fulfilled a life long dream.
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