Have you set yourself up to fail?
Have you scheduled yourself so thin that you cannot maintain all the different things you have put on your schedule? Probably. What happens when you take time off or get sick? Do you find that your different networks and sites show a drop due to it? When you take a vacation you find a sitter for your pets, you make sure that you ask neighbors to keep an eye on your home. So why not hire or ask someone to watch over your networks? Either hire someone/company or get a buddy system for your social networks.
Do you have too many different social network accounts/profiles? Possibly. Do you really want an account for each of your endeavors or books? NO. If you know that you are not going to maintain the network, then it’s best to not even start it. You can use Hashtags and other ways to separate the different personas/products. If you find yourself with too many networks, then you spread yourself and fans too thin to get the maximum exposure.
Do I really need to have the TOP 5 networks?
Yes, and the reason why is Do You Have A Million Dollars To Spend On Marketing? No, most of us don’t but these large Social Networks and the Search Engines supporting them do. Have you noticed that you have to log into Google+, YouTube, Blogspot with your Gmail or Tumblr with your Yahoo? That’s because those sites are owned or branded by major Search Engines and to get on those Engines you have to use their services.
What about accounts you have forgotten?
First of all, do not panic. It’s okay if you have forgotten your passwords, you can recover them. Now do you close them out? Maybe, but if you have done cross promotions with your website then you are setting yourself up for 404 errors or worse sending people to someone else’s profile. The best thing is to either not open the account to start or log in once a month to make sure the account is not compromised.
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